Atalanta Bergamo has officially introduced its updated club emblem, which will be implemented for the upcoming season. Departing from its long-standing elongated shield design, the Serie A team is reintroducing a more circular badge. This new design is created to echo the club’s crest utilized between 1984 and 1993, before the adoption of the elongated variant in 1993.
As outlined in the official press release, the refreshed logo prominently features the silhouette of ‘La Dea’ (The Goddess), central to its visual identity. Furthermore, the depiction of her hair has been subtly reconfigured into five distinct strands, intentionally recognizing and honoring the five original founders instrumental in establishing the club in 1907.
